Promoting your business requires tremendous effort and a keen business insight if you want to succeed. The explosion of the internet has made businesses compete intensely, trying to succeed online.
However businesses can too succeed with old school marketing techniques, which are still valid today. When the world is chasing after online business promotions, CityLocal, a business directory, uses both online and offline promotion, so you get the best of both worlds.
Promoting your business offline has definite perks because you can target people in your local area. With a direct mail campaign you can reach out to people in and around your business area. In this way you can target thousands of homes. And a mail campaign done every quarter of the year can help increase the revenue of your business by about £10,000 every year!
CityLocal’s offline promotion facility also helps you send special gift vouchers, which are the same offers as on their website and these vouchers go to thousands of different homes. This helps in adding a much needed personal touch to your business campaign.
The benefit that CityLocal provides is that it maintains a complete balance between both online and offline promotion, paying attention to both.
Citylocal UK - Important Local Business Directory for Your Business 